PetHub created Lost Pet Prevention Month in July 2014 to give pet parents focused, in-depth resources, tools and strategies for preventing a lost pet, as well as advice for getting them home quickly if they go 'AWOL' (Absent without a leash).
"July is the perfect month to highlight this issue," said Lorien Clemens, PetHub's Director of Marketing. "July 5th is historically the busiest day in shelters due to pets displaced because of fear of fireworks and large celebrations. Summer travel is in full swing – potential lost pet situations increase during the summer months."
According to the National Council of Pet Population Study & Policy and the National Humane Society, a family pet is lost every two seconds in North America. The organizations also report that more than 10 million pets are lost each year and one out of three pets will be lost during its lifetime. However, only one in 10 pets is found.
These statistics are daunting so PetHub started a national conversation and educational campaign to increase awareness of the lost, stolen and/or missing pet epidemic.
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Please help us spread the word and share these important resources with your friends, family and on social media.
PetHub is passionate about helping lost pets get home as soon as possible. Ideally, they won't even get out of your neighborhood and make it to a shelter or rescue. That's why PetHub created a digital ID tag in the first place. Old, one-name-and-phone-number engraved tags don't cut it in this day and age. Modern pets need protection that uses modern technology to help them get home faster.
To learn more about PetHub ID tags work, check out this video.